Pathway To Success
Irena Whitfield, the Internet Business Consultant You Need If You Want to Succeed In Business Online! Published since 2000     Publisher Irena Whitfield
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iwhitfield@thecassiopeia.com http://www.thecassiopeia.com/

Volume 12, Issue No 15, Circulation: under revision, 29th July 2012
Next Issue: 12th Aug 2012


With 'Pathway To Success' you are receiving only top information, reliable and proven resources vital for your success and profitability, never anything just to make a couple of dollars at your expense. However, to make full use of the resources, get fast ahead of your competition and have your business and profits grow, you should read, apply and follow the information you receive.

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The longer you’re not taking action
the more money you’re losing.

Carrie Wilkerson

Editorial:

Wonderful publishing Sunday, my loyal Readers! Winner - TopRank Reader Poll

I've been thinking about some inspiration for these slack summer days when it is so difficult to focus on business. Or is it just lazy me??

Anyway, I like this and believe some of you would like to be reminded of it as well - a great inspiration by Mary Kay Ash, founder of Mary Kay Cosmetics.

When you reach an obstacle, turn it into an opportunity. You have the choice. You can overcome it and be a winner, or you can allow it to overcome you and be a loser. The choice is yours and yours alone. Refuse to throw in the towel. Go that extra mile that failures refuse to travel. It is far better to be exhausted from success than to be rested from failure.

And, you can visit Search Marketing Expo – SMX East 2012!
New York, NY: Oct. 2-4, 2012:

Attend SMX East for tactics to increase website traffic, conversions… and sales! Register now to reserve your spot.

Choose from over 50 sessions on internet marketing topics including search engine optimization (SEO), paid search advertising, local/mobile search, social media marketing and semantic SEO. Click here to see the agenda!

Plus as a valued subscriber, you can get a new toolbar of mine by clicking here.

Enjoy and stay tuned, your Pathway To Success is back in 14 days...

Irena Whitfield Sincerely,


Irena Whitfield
Your Publisher

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  • Today's Feature Article
  • A way to the top of Google?
    Irena Whitfield

    The other day I was talking with an old friend of mine who has a business selling health products through her website. She's spent a lot of money developing her website and her product is one of the best out there, but she just wasn't getting enough visitors to her site to make it all worthwhile. She told me that a couple of months ago when she searched for her site on Google it was on page six. Page six! Who ever looks on page six?! The amazing thing is that now she's on page #1 for her region and things are finally picking up.

    It sounded to me like she'd employed some smart alec search engine optimization company to fix up her website, but she said no -- she did it all herself! I was astonished to say the least. Let me say this lady is NOT a webmaster extraordinaire or a marketing guru. She's just a single mom making products on her kitchen table. How did she get so good at search engine optimization?

    She told me that someone had put her onto a free program called Traffic Travis. "It's harder to explain than it is to use!" she joked. Basically it's a piece of software with all the tools used by these professional search engine optimization companies. It helps you find the right search terms to focus on, then it analyzes your site, analyzes your competitors' sites, shows you your linking relationships and pulls all the information you need into one screen.

    You have to remember, though, that this lady is just a stay-at-home mom who didn't know her Google PR from her elbow. Fortunately the software came with tutorials that explained important concepts as well as how to use the software, AND some really comprehensive bonus material which revealed all the tricks and theory behind the search engines. "Once you start to read about it you just want to learn more. And then once you've learned more, you want to analyze your site down to its bones. And then you want to analyze everyone else. It's totally addictive! I never knew that stuff was there!"

    Armed with this knowledge she was able to tweak her site and within a couple of weeks she was seeing a real increase in traffic. "The site is finally starting to pay for itself! It's my baby, it's so nice to see it growing!"

    If you've got an online business struggling because you're simply not getting enough visitors, then I encourage you to take my friend's lead.

    When you consider how much you'll learn and how much extra business you could earn, and the fact that the software is FREE... I think it's at least worth taking a look, don't you?

    Check Out This... by clicking here.

  • Today's Tips
  • Today's Tip On the Opportunity Worth Checking

    Need more traffic to your websites?
    Get my secret traffic-generating tool!

    Traffic Travis is used by over 250,000 webmasters. Traffic Travis analyzes the SEO performance of a website. It includes Alexa Traffic Rank, Number of Indexed pages in Google, Bing and Yahoo, Top 5 pages, Page Warnings, Competition Research, SERP Rank Tracking, Analyze competitor’s backlinks and much more.

    What is Traffic Travis?

    Whether you're aiming to get traffic from paid methods or through search engine optimization, Traffic Travis is an indispensable research tool. With it you cannot only track your own site performance, you can also peek under the hood of your competitors' sites.

    Traffic Travis gives you a huge range of SEO and PPC research tools. Including page analysis, backlink monitoring, keyword research, and site tracking. To do the same job Traffic Travis does you'd need to buy multiple (much more highly priced) products. Click here and generate traffic like a Pro.

    Today's Tip On the Tool Worth Getting

    Want to Make Your Site More Effective?

    Use Ranks.nl Analyser!

    Ranks.nl analyzes your webpage. Though this tool doesn’t have an option to enter two URLs to compare you can analyze two pages individually and spot the differences.

    It analyzes Keyword Density, File Size, IP address, Google PageRank, Word Counts (total words, unique words, stop words), Social Networking Stats, WhoRush Data, Title tags, Meta tags, Header, Image Alt tags, URL, Anchor Text, Bold tags, Italic tags, Image file names, Outgoing links, URL Backlinks (from Majestic SEO), SEOmoz URL Metrics, Google Positions and more.

    Check it for yourself... by clicking here.

    Today's Special Tip

    Top 10 Search Engine Optimization Tips Post-Panda Era
    Google Panda Update Timeline & Tips!

    As you probably know Google Panda was an algorithm update by Google to filter low quality sites from the search results. Now, here is a Google Panda Update Infographic which offers Top 10 Search Engine Optimization Tips with an updated Google Panda Timeline. Click here to read all the tips.

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  • In this Issue
    click the headlines below or scroll

    Featured Article
    A way to the top of Google? Irena Whitfield

    Today's Tips

    • Today's Tip On the Opportunity Worth Checking
      Get my secret traffic-generating tool!
    • Today's Tip On Tool Worth Getting
      Use Ranks.nl Analyser!
    • Today's Hot Tip
      Top 10 Search Engine Optimization Tips

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